Ekkobar has pioneered unlocking the true value and insights hidden within the social conversation, that’s why we built our Conversational Insights solution. Many brands invest heavily in social media, but it can be challenging to accurately measure the impact of these efforts and determine the best way to allocate resources. Ekkobar's Conversational Insights offers a solution to this problem by using advanced AI to analyze the entire social media conversation. This in-depth analysis helps brands assess, improve, and guarantee the success of their social media strategies.

Ekkobar’s Conversational Insights solution uses our cutting-edge AI models and user-friendly interface to easily get the information you need. Our solution allows you to determine the topics of conversation, identify the conversation driver, recognize the logos used, determine the posts with the highest reach, and much more. We understand that posts aren't just text, they include hashtags, mentions, emojis, images, and videos. Ekkobar's algorithms can interpret all of these to provide a comprehensive analysis of the conversation.

With this solution, you can understand and identify:

• general conversation topics

• posters by post count, follower count, and reach

• top hashtags, mentions, logos

• posting locations by country and state

• micro-influencers by posts, impact, influence, reach, and demographics

• imagery used in both images and videos

• whose driving the conversation

• sections of the conversation that interest you

• the top topics within a conversation

• key opinion leaders and how they are performing

• posts by category, association or type